Making transmedia work for indie film

Now that we all know what trans­me­dia is, it’s time to start brain­storm­ing ideas on how the aver­age (and when I say “aver­age,” what I mean is “com­pletely broke”) indie film­maker can incor­po­rate it into a project. While it’s unlikely that our aver­age Jane pro­ducer can go whole-hog with a com­plete, port­man­teau mul­ti­me­dia extrav­a­ganza, she …